small business website design | Windy City Web Designs

What Is the 3-Second Rule in Web Design?

When someone visits your website, you have only a few seconds to make a positive impression. In fact, many web design professionals refer to the “3-second rule”—the idea that visitors typically decide within the first few seconds whether they want to stay...

10 Website Design Mistakes That Are Costing You Customers

Your website should be one of your strongest business tools, but small mistakes in design and structure can quietly drive potential customers away. If your site isn’t converting visitors into leads, these common issues could be the reason. Why Website Design Matters...

Custom Website vs. Template Website: Which Is Right for Your Business?

When it comes to building a website for your business, one of the first decisions you’ll face is whether to choose a custom website or a template-based website. Both options can get your business online, but they offer very different levels of flexibility,...